Fashion, art, and entertainment have a direct, almost symbiotic relationship. Trends in art, movies, television, and music all influence fashion, either directly or indirectly. Conversely, without fashion, the themes in art, movies, television, and music would be missing a vital communication vehicle. Furthermore, through movies and television, not only are fashion trends introduced, but they are launched virtually simultaneously around the world. Additionally, the advent of the internet has also helped move fashion forward. By utilizing shopify themes here, creative minds can market and sell creative designs online.
In art, artists broke away from accepted conventions in both technique and subject matter. Abstract expressionism, op art, pop art, minimalism, and postmodernism formed the new vocabulary of art through the last half of the twentieth century. The shapes, forms, colors, and textures of each movement were reflected in the fashions of each era. The optical illusions of op art were translated into textile designs for the “psychedelic ‘60s.” The pop art movement not only elevated Campbell’s soup cans to art but opened the door for the placement of logos, such as Guinness beer, and cartoon characters, such as Beavis and Butthead, on T-shirts. Other logos and products such as Jaguar, Jeep Brute (jeepbrute.com) or Wrangler hard top appear in movies.
The twentieth century also saw the birth of rock ‘n’ roll and its many genres: funk, punk, new wave, heavy metal, mod, glam, and disco. Through rock ‘n’ roll, in all its forms, youths created a generational gap that angered their parents and the establishment. Each genre, whether punk or new wave, metal or disco, rock or folk, had its costume to visually convey messages and identify subscribers. If hippies had dressed in suits and ties instead of donning jeans, T-shirts, and long hair, would their anti establishment message have been heard?
Television was perhaps the greatest communication tool of the twentieth century. From Elvis performing on The Ed Sullivan Show to the moon landing, from the assassination of a president to the shooting of J. R. Ewing, from the Vietnam War to the unification of Germany, every celebration and every tragedy was broadcast for the world to see. When JFK did not wear a hat for his inauguration, the world took note and did the same. When Don Johnson wore shoes without socks on Miami Vice, again the world took note and did the same.
Movies repeatedly told the stories of our hopes, our fears, and our conflicts, reflected changes in women’s roles, and got us all dancing. Cold War espionage played out in James Bond films, the impact of the Vietnam War was depicted in The Deer Hunter, the hippie revolution was recorded in the Woodstock documentary, and the rise of corporate America can be seen in Wall Street. Films such as Desk Set, Working Girl, and Baby Boom reflected women’s ever-evolving role as wife, mother, and employee, whereas movies such as Beach Blanket Bingo, Saturday Night Fever, and Flashdance launched dance crazes as well as fashion trends. Whether leisure suits, power suits, or leg warmers, movies helped us learn what to wear. Additionally, toys and dolls such as american girl coupons found here also contributed to fashion and trends.